The article presents the developed cognitive model of tourism potential assessment, which allows to determine the prospects of development within the specific territory of the tourism and recreation cluster. The article describes the approach to the development of an integral indicator of tourism potential assessment, which should allow to determine the prospects of development within a specific territory of the tourism and recreational cluster. As part of the construction of an integral indicator, an algorithm for developing a system of indicators for assessing the tourist potential of the territory, based on the cognitive structuring of knowledge about the object, was proposed. In order to determine the functionally significant links between the system "Tourist potential of the territory" and the external environment, the study analyzed the connectivity of the structure, based on the study of simplicial complexes. As a result, a ranked list of factors of the "Tourist potential of the territory" system was obtained and the weight for each of them was determined, which allowed to form an integral indicator of the tourism potential assessment

Keywords: tourism and recreation cluster, cluster approach, tourism potential, cognitive research methodology, tourism potential assessment

The analysis and systematization of methods of an assessment of multiple-factor labor productivity is carried out; the multiple-factor model of measurement of labor productivity in spheres of material and non-material production in system of regional reproduction proportions is constructed.

Keywords: productivity, productivity, labor, model, reproduction, region

Based on the identification of structural and functional characteristics of the performance and productivity of work, taking into account the balanced development of the region reproduction proportions, constructed cognitive map interaction of regional reproduction proportions with the external environment. In the research was carried out expert assessment of the direction of influence factors in the cognitive model predicting the dynamics of reproduction proportions of the region, on the basis of what has been built cognitive simulation model for predicting the dynamics of reproduction proportions region. This model can be used in determining the degree of influence estimation performance and efficiency of work on the system regional reproduction.

Keywords: region, the model, the proportion of reproductive performance, effectiveness, cognitive approach, dynamics, balanced development, efficiency, labor.